Social Content Creation.
Targeted, tactical and with heaps of traction.
Social media needs perpetual evaluation and evolution - I do not believe in a set-and-forget scenario. We have to segment our audience, learn their behaviours and triggers, and craft content they a) want to engage with and b) share with others in their team - and constantly look at the data and refocus and refine accordingly.
The most compelling posts and EDMs start with the heart. Rather than trying to advertise your products and services, we focus on the people, the place and your purpose.
Together, we create content that followers (and subscribers) find useful and shareable, that places you at the top of your game.